Globe

Shoes, shoe company

Globe Int. Ltd. is a manufacturer of surf and skateboard footwear and apparel, formed in Melbourne, Australia in 1994 by former Australian professional skateboarders Matt, Steven, and Peter Hill. Worldwide office headquarters are located in Melbourne and its North American headquarters in El Segundo, California, United States. Peter and Stephen Hill founded hardcore in 1984 and rapidly expanded it to become one of the world's largest skateboard distribution companies. At the time, the hills were professional skateboarders who were dissatisfied with the quality of skate and snow products available in Australia, so they went into business to import the best from the US. Through Constant film productions, promotions, tours, contests, video and magazine advertising, Hardcore became the driving force behind the skateboarding explosion during the mid 80's in Australia. In 1994, Along with brother and current Globe CEO Matt Hill, the Globe brand was created. After 10 years of design, production and distribution with Hardcore, it was time to create a global brand, first with shoes for skaters and surfers, then with apparel and hardgoods for the broader boardsports market. Fast forward to today and the same crew of skaters, surfers and snowboarders that started the business back in the 80s has grown into a global network of counter culture artisans that are united by board sports, street fashion, media, design, and film.

 
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