Element Skateboards was originally called Underworld Element Skateboards, and was founded in 1992. Underworld Element Skateboards was created by a group of people, one of whom was named Johnny Shilleriff.
Underworld Element Skateboards went through a rough time, and the other founders left. Shilleriff took it over, dropped Underworld from the name, and re-defined what Element Skateboards would look like. Shilleriff had a rough start to his own life, and chose to better himself. He did the same thing with Element Skateboards, creating a positive skateboard company.